Developing an engaging email to generate leads can take some time. A report from Litmus found that brands spend an average of two weeks brainstorming, writing, designing, coding, testing, and deploying one single email. Agile found that 43 percent of administrators and 41 percent of teachers value email for communicating with education vendors. This means … Continue reading
Research found that boys are 12 percent less interested in STEM careers than last year. The main reason young people aren’t pursing STEM careers is because they feel these careers are too hard. So how do we get students interested in STEM? A good place to start is with the tools used in the classroom. … Continue reading
Figuring out how to get your message to educators can be difficult. A great place to start is through social media. Educators are very active on social media and turn to social media when making decisions. Educators are influenced by their peers, making it a big win for you when an educator mentions your product. … Continue reading
Administrators at DeForest Area School District in Wisconsin found themselves facing an interesting situation as they adjusted to students bringing their laptops, tablets and smartphones to school as part an informal BYOD initiative. District officials quickly realized that with students using devices all day, they needed a simple and safe way to store and charge … Continue reading
Understanding who make purchasing decisions in school districts can be difficult. It’s easy to think the principals make purchasing decisions for their school. However, that isn’t the case. Principals have some authority but any decisions made must be made within specific purchasing parameters. Let’s see who the district-level purchasers are so you know who to … Continue reading
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