Last week we shared key takeaways from Microsoft’s Closing the STEM Gap report. Through this report, we learned why girls aren’t interested in STEM classes and careers. So how can districts increase girls’ interest in STEM? Provide exposure to positive role models. Girls expressed that they are more likely to show interest in STEM if … Continue reading
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Why STEM Classes and Careers Lack Girls
STEM careers are common in today’s world but we are lacking girls in the field. The U.S. Bureau of Labor Statistics predicts the number of jobs for technology professionals will have the highest growth until 2030. To better understand why girls and women lose interest in STEM subjects and careers, Microsoft conducted research on 6,000 … Continue reading
The School Year is Ending, but Should Your Marketing?
With the school year ending, educators are entering the planning phase for next year. Educators are beginning to assess their needs and researching possible solutions for next year. Be sure to get in front of educators early to start building valuable relationships. Even though schools are closed, your marketing shouldn’t slow down. Here is what … Continue reading
The State of EdTech – Where are We?
We are in a time where technology has the power to transform the field of education. In the last decade alone, we’ve seen many technological advances in schools from interactive touch boards to 1:1 device deployment. The way today’s students learn is different than how tomorrow’s children will learn. Here is the current state of … Continue reading
How to Improve Email Response and ROI
How many education product emails do you think educators receive on a daily basis? It might be less than you think! Agile’s February 2017 survey found educators receive less than 20 education product emails a day. This means email can still be effective for your company. So how can you improve the response rate and … Continue reading
Tips and Tricks: Starting a Coding Program
K-12 coding and computer programing has peaked teachers’ interest over the years in many districts. This is partially due to our nation’s need for computer programing graduates for fill jobs. Even with increased interest in computer science among teachers, only 40% of schools teach computer programing. If you’re talking to a district who wants to … Continue reading
Virtual Reality and Where it is Headed
How cool would it be to take a field trip to Australia or see inside the human body? With virtual reality, students can do just that and more! This is why virtual reality is becoming popular in schools. Students now have the ability to experience things they otherwise couldn’t. As a result, market analysts are … Continue reading
Writing Effective Emails for Educators
Email marketing is a huge aspect of any business’ marketing because businesses can get their message across and easily track the results. The hardest part of email marketing is making sure you get your message across well so you readers engage. According to data from Agile Education Marketing, 40% of educators value email for communicating … Continue reading
Tips and Tricks: Redesigning Classrooms
Collaboration is a buzz word that we will be talking more and more about because of the fundamental shift in the nature of work. Educators should consider these tips when redesigning their classrooms. Involve students in the design process Educators should talk with students about where they like to learn and why. Think about student … Continue reading
How Districts Can Increase Student Interest in STEM
According to MDR, the demand for employees in STEM careers is continuing to outgrow the supply of trained workers. Many elementary teachers don’t feel confident about teaching science so students are spending a significantly small amount of time on this subject. This is leading to less students taking an interest in science content later in … Continue reading